Brand Identity Design
Package Design
2023
The collaboration between fefe kombucha and studio kado is founded on a shared belief that design, culture, and creativity can lead us toward a more sustainable future.
Both brands explore how thoughtful creation can minimize environmental impact while fostering deeper cultural and artistic dialogue.
Both brands explore how thoughtful creation can minimize environmental impact while fostering deeper cultural and artistic dialogue.
Beyond sustainability, we see music, art, and creative collaboration as essential parts of a conscious lifestyle — ways to connect people, inspire communities, and nurture a sense of shared responsibility.
Through this partnership, the fefe kombucha package becomes an expression of these values:
a harmony of aesthetics, sustainability, and cultural awareness, reminding us that design has the power to shape not only products but also the world we live in.
a harmony of aesthetics, sustainability, and cultural awareness, reminding us that design has the power to shape not only products but also the world we live in.
fefe kombucha is a brand built on the values of veganism and sustainability.
It transcends the idea of a simple health drink, becoming a cultural symbol that embodies conscious living.
Its brand identity originates from the organic flow of fermentation, visualized through simple and soft forms.
Targeting a young audience in their 20s and 30s who value
wellness and modern lifestyles, the design adopts a warm color as its key color to convey comfort and optimism.
All packaging is made from biodegradable and recyclable eco-friendly materials,
allowing the design itself to communicate the message of sustainability.
It transcends the idea of a simple health drink, becoming a cultural symbol that embodies conscious living.
Its brand identity originates from the organic flow of fermentation, visualized through simple and soft forms.
Targeting a young audience in their 20s and 30s who value
wellness and modern lifestyles, the design adopts a warm color as its key color to convey comfort and optimism.
All packaging is made from biodegradable and recyclable eco-friendly materials,
allowing the design itself to communicate the message of sustainability.
Sustainable Package
The fefe kombucha package goes beyond being a simple container
— it embodies a commitment to sustainability and conscious design.
Every element is made from eco-friendly, recyclable, and sustainable materials,
and the entire production process is designed to minimize carbon emissions and unnecessary waste.
It serves not only as packaging but as a statement of responsibility toward the planet.
The fefe kombucha package goes beyond being a simple container
— it embodies a commitment to sustainability and conscious design.
Every element is made from eco-friendly, recyclable, and sustainable materials,
and the entire production process is designed to minimize carbon emissions and unnecessary waste.
It serves not only as packaging but as a statement of responsibility toward the planet.
Commitment to Sustainable Production
At the heart of fefe kombucha lies the belief in building a sustainable future.
From material selection to printing and shipping, every step aims to reduce environmental impact.
All packaging uses biodegradable or recyclable materials, and printing is done with non-toxic,
eco-certified inks to ensure both safety and sustainability.
At the heart of fefe kombucha lies the belief in building a sustainable future.
From material selection to printing and shipping, every step aims to reduce environmental impact.
All packaging uses biodegradable or recyclable materials, and printing is done with non-toxic,
eco-certified inks to ensure both safety and sustainability.